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[Publicité] Ad That We Like: Dainik Bhaskar – India // Do stubbornness. Change the world #ATWL @dainikbhaskar

Posté par Pascal Petitjeanil y a 5 annéespas de commentaire

Dainik Bhaskar is one of the most important Indian hindi-language daily newspaper. The ad of the week we like this week aims to struggle for young girls access to education. Dainik Bhaskar wants to show that the right stubbornness can cure the wrong stubbornness.

The scene takes place in a small school in the countryside. The film begins with a father who wants his daughter not to attend the class, as he said to his wife several times. He feels she has no need to go to school. And so he pulls her outside the room rudely. The teacher doesn’t dare to do anything. The classmates of the little girl seize her and a tug-of-war begin between the father and the kids that sing a song that says an elephant was fought by a motley gang of ants… with the young students emerging victorious.



Stay Stubborn. Change the world.



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